Friday, October 19, 2007

Pubs Told "Forget Food if you Want to Make a Profit"

Pubs Told "Forget Food if you Want to Make a Profit"

It is often said that pubs make little money from the drinks they serve and it is the food that keeps them in the black. Well maybe not any more, if the audience at a Association of Licensed Multiple Retailers (ALMR) event is to be believed.

According to the Morning Advertiser, the event debated the motion "forget food it you want to make a profit". The audience were surveyed before the debate and rejected the motion. However, by the end, they had switched sides and voted in favour.

The arguments centred on the question of whether the market was becoming flooded (“supply is going to exceed demand quite soon ... unless everyone starts to have four meals a day...") and whether pubs could sell enough to justify the additional expenses in the kitchen.

I'm sure this was all just a bit of fun and I hope it is not taken seriously by our publicans. For me, the lunch menu in a pub is equally as important as its real ale, its atmosphere and its hospitality and service. The reality is most of us do not expect cordon bleu... just simple, wholesome, tasty, value-for-money dishes - oh and generous portions too of course!

To read more on the debate see Pubs told "forget food if you want to make a profit"

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